COVID-19 Climbing Guidelines: The Red River Gorge in the Daniel Boone National Forest, Muir Valley, and all RRGCC-owned property - which includes Miller Fork Recreational Preserve, Bald Rock Recreational Preserve, and Pendergrass-Murray Recreational Preserve - request that you follow the guidelines outlined on each website if you choose to climb during this time. See links above for more details about each climbing area.

The Business

This route is located in the Southern Region at Drive-By Crag

Angry Birds

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Pimp Juice 5.13a (Sport) ***

First Ascent: Kevin Wilkinson in 2011
Length: 100ft
Bolts: 9 (report bad bolts/anchors)

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Walk right of The Business to reach a cluster of long routes left of the obvious striking arete which Kaleidoscope follows. This is the leftmost line and is marked by a large black flake feature. Mostly endurance climbing broken up by a reachy boulder problem.
Moves: Crimps
Descent: Chains
Stays Dry: Downpour
Owner: RRGCC

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Quality Consensus

3.64 stars (11 votes)
Grade Consensus
5.13a (10 votes)

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Sorry, no pictures to be had. {want to add a photo?}


512OW said on May 9th, 2012
Better than it looks, and already fairly clean. Not even close to the best 13a at the cliff, but a worthwhile trip to the top of the wall. Good rainy/manky day choice.
Anonymous said on July 27th, 2012
SeanStone said on December 1st, 2012
Great find Kevin! Fun climbing from bottom to top.
Cromper said on December 9th, 2012
Flexy jug in the roof is still attached. Super fun boulder problem up top!
Anonymous said on September 1st, 2013
Im curious if holds have broken at the top of this route. There is currently a bail biner at the ledge before the roof, and there is practically no chalk afterwards on what is otherwise a well chalked route. I broke several holds in the chossy part above the ledge before accepting the bail biners offer. Anyone know if this still goes at 13a? Great route up to the choss
tejas said on September 2nd, 2013
In the late spring, I broke one hold in the crux, and crumbled a few others just below it. Doesn't change the grade at all though. Just climb further left than you think you would. Also, all of the chalk up top washes off when it rains.